A Cup of Joe
November 19, 2008
If your like me, a morning cup of Joe is a ritual. Reportedly, I share my love of Joe with 1.6 billion other cups worldwide every day. It’s nice to know, in my own kitchen I share a ritual that know no boundaries.
Nancy Oakley authored a great summary of the influence coffee makes worldwide. Found in Delta-Sky online, Oakley provides fellow Joe lovers a bit of history, nostalgia, and how Joe stands today. It’s amazing through all the technological advances, society evolution (labor, race, and sex), kingdoms fall and rise, coffee is still on top worldwide.
Sure a cup of Joe has transformed into a bit more frothier, cooler, creamier, and a variety of containers. When it comes down to it, a cup of Joe is still enjoyed in the same way today as it was hundreds of years ago. Warm, brewed, and shared over great conversation.
Next time, when grabbing your cup of Joe, know that you are apart of a long-term tradition that transcends boundaries of all types. A cup of Joe is here to stay, forever.
Sphere: Related ContentCoffee Nostalgia
November 17, 2008
Big brand coffee has conquered the world’s view of American coffee through airport kiosks, stores in international capitals, and on every American mall. American fondness for coffee dates pre- large brand domination. Are the well known brands a true representation of the American coffee style?
American coffee nostalgic memories are wrapped in Fred Astaire in a cafe, Harriet filling Ozzy’s coffee cup, and laughing with Lucy while she fumbles in the kitchen. The mall based coffee shops isn’t apart of any of those all American moments. Simple black, grocery store shelved coffee was. No one knew the brands that where brewed behind the scenes, but American’s did know what was on Kroger’s shelves.
Year after year, I toss out bags of expensive gourmet coffee received as gifts. To all that know me, I am a coffee addict. It’s warm, acidic tastes left it’s first marks on my tongue at the age of 6. It wasn’t that named brand stuff, but just what my mom had from the store. I like my coffee plain, simple, strong, and nostalgic. For me, these well-known brands of today doesn’t fit in the mix. I didn’t grow up with enjoying select imported blends, so I don’t enjoy the taste.
The kind of coffee I do like, is your basic black coffee. Doesn’t really matter what mountain the beans came from, just that it’s packaged All-American. I wish instead of being grouped with an era of coffee that I did not grow up with, people would give me coffee of my era. An era of drive in movies, Keds shoes, Plain Joes, and black coffee.
Sphere: Related ContentHoliday Scents
November 17, 2008
Holidays are just around the corner and nothing goes better with Pumpkin Pie than coffee. Coffee with desert is a Holiday favorite across the world. 54% of American’s brewing their beans at home, making coffee a great gift.
The fresh smell of home brewed coffee mixed with fresh oven scents is great for holiday parties. The gift of coffee doesn’t need to break your pocket book, so don’t assume the high-priced flavored kind will make the best gift. Strong, delicious, plain American coffee will do the trick. Let your guest choose to spice it up with flavored creamers or keep it simple and black. So this season, pick your favorite All-American coffee and share it with those you love!
Sphere: Related ContentFree stickers and a nice shout out!
November 14, 2008
Thanks to the really cool folks at Sticker Giant for the shout out on their blog!
The folks at Plain Joe saw a sticker I did for Guy Kawasaki at Alltop and wanted something similar. This design has four designs on one sheet, they are kiss-cut with a steel rule die so that each design can be peeled off individually.
Get your free stickers by joining our Facebook page.. and follow us on Twitter, of course!
Sphere: Related ContentE-Books & Coffee
November 4, 2008
Coffee and books have been a duo for decades. Books are going digital, thanks to Classics for iPhone / iPods. Where’s the digital coffee?
Will the longest running duo finally have to split up? Coffee spills on book pages, fondly marks what’s been read. Coffee spillage on your iPod isn’t so grand. Some partnerships are meant to last, even through the winds of change. Digital Dickens can still partner with Plain Joe, here’s how:
1. Afternoon stops at Barnes and Nobles include a warm cup of Joe and a great read simultaneously. With Classic’s, you can download and brew your own Joe at the same time. Saving a buck or two!
2. Save a tree and forgo the paper cups. Grab a ceramic mug or thermal with a lid. Keep accidental spillage to a minimum.
3. Keep the change from filling your car’s tank. Pack the iPod in your pocket, walk to the coffee shop, and enjoy the duo outside on a bench.
Some duos are meant to last. Like Batman and Robin, Coffee and books will stand the test of time!
“>Amazon’s Kindle and Apple’s Classics for iPhone / iPods. Where’s the digital coffee?
Will the longest running duo finally have to split up? Coffee spills on book pages, fondly marks what’s been read. Coffee spillage on your iPod isn’t so grand. Some partnerships are meant to last, even through the winds of change. Digital Dickens can still partner with Plain Joe, here’s how:
1. Afternoon stops at Barnes and Nobles include a warm cup of Joe and a great read simultaneously. With Classic’s, you can download and brew your own Joe at the same time. Saving a buck or two!
2. Save a tree and forgo the paper cups. Grab a ceramic mug or thermal with a lid. Keep accidental spillage to a minimum.
3. Keep the change from filling your car’s tank. Pack the iPod in your pocket, walk to the coffee shop, and enjoy the duo outside on a bench.
Some duos are meant to last. Like Batman and Robin, Coffee and books will stand the test of time!
Sphere: Related ContentYou deserve a break today
October 27, 2008
… and it isn’t at McDonalds! The Wall Street Journal had an article today about McDonald’s new premium coffee rollout, how they have to remodel their stores at about $100,000 a unit to serve lattes and other coffee drinks.
In this economy, people are getting back to the basics, like a good strong cup of Plain Joe coffee. Brewing it at home costs way less than the $1.99 and $2.99 McDonalds want to charge you for foo-foo coffee.
You really deserve a break today. Get some Plain Joe Coffee, kick back and enjoy what coffee used to be.. before McDonalds, Starbucks and Dunkin’ screwed around with the formula.
Sphere: Related ContentCoffee Tribes
October 26, 2008
The economy’s down and it’s election year, but that doesn’t stop coffee drinkers from coming together. Coffee tribes is the new buzz around brewery’s.
Julie Bosman, NY Times writer, published an article discussing how the Average Joe is becoming a tribe of it’s own. Fast food restaurants like McDonalds, Burger King, and Dunkin Donuts stopped trying to compete with the foo foo Starbucks drinkers.
Bosman, “They are going after the average Joe.”
The average Joe coffee drinker is right here. Plain Joe coffee is sitting in your cup right now, as you sip and read this. Average Joe’s don’t want to be tied to being a greased up burger joint extra - it’s a coffee style of it’s own.
Plain Joe drinker’s have formed their own tribes of average Joes. Plain Joe tribes are simple, straight forward, experts in their fields, and above all, good old American. So we want to see your Plain Joe tribes featured here - get your gear, send us a pic, and get some goodies in return.
We’re just your average tribe.
Sphere: Related ContentWill the real Joe please stand up?
October 16, 2008
In the past several weeks, we’ve heard about Joe Sixpack, Average Joe and Joe the Plumber from our national leader-wannabees from stump speeches to debates and ads. Who are these Joes and what do they have to do with a US National Election?
Well, we’ve got the REAL JOE right here, drinking Plain Joe Coffee. He does his own plumbing and his six-pack of choice is six 1-lb bags of Plain Joe Coffee!
And, he’ll be voting on November 4, 2008.
Sphere: Related ContentPlain Sarah?
October 2, 2008
I can’t believe I did not notice this before, but with a little marker magic and a suspension of some facts, if you rearrange the letters ever-so-slightly, Sarah Palin becomes:
*TA-DA*
Plain Sarah!
Sphere: Related ContentCoffee snobs are everywhere
September 21, 2008
I like coffee. Just strong, black coffee. But, what I don’t like about coffee are the coffee snobs who know everything there is to know about the bean and figure that if you don’t also, you have no business drinking the black gold.
Phooey! Why can’t I just appreciate the smell, the warm goodness flowing down my throat, the atmosphere of an old coffee house without spoiling the romance that is contained in the unknown, the mystique of the bean? I don’t really want to know how it is grown, harvested, roasted, brewed, etc. Knowing that makes it real, familiar. I want a magical, mysterious relationship with my cup of coffee.
So, all you Joe haters who think that we’re not “real coffee people” because we enjoy a good cup of coffee while talking about things other than coffee…. phhhttttttttttttt!
Yeah, real mature, Joe.
Who cares. When you’re not a snob, you don’t have to act like one.
PS Guy, still waiting on the coffee link.. please tell me I don’t have to be a snob to get in 
