Holiday Gift Packs
October 29, 2008
Morning frost on the windows, chill in the air, and your first official heating bill in the mailbox…Holidays are just around the corner! There’s no better way to save on heating bills by warming the insides with a cup of Joe.
Share the gift of warmth with your friends and family! We are introducing the 2008 Holiday season gift packs of Plain Joe! Check out the early view of our Just the Basics set - t-shirt, mug, and brew beans. Basic, just the way we like it!
Gift sets start at $32
You deserve a break today
October 27, 2008
… and it isn’t at McDonalds! The Wall Street Journal had an article today about McDonald’s new premium coffee rollout, how they have to remodel their stores at about $100,000 a unit to serve lattes and other coffee drinks.
In this economy, people are getting back to the basics, like a good strong cup of Plain Joe coffee. Brewing it at home costs way less than the $1.99 and $2.99 McDonalds want to charge you for foo-foo coffee.
You really deserve a break today. Get some Plain Joe Coffee, kick back and enjoy what coffee used to be.. before McDonalds, Starbucks and Dunkin’ screwed around with the formula.
Coffee Tribes
October 26, 2008
The economy’s down and it’s election year, but that doesn’t stop coffee drinkers from coming together. Coffee tribes is the new buzz around brewery’s.
Julie Bosman, NY Times writer, published an article discussing how the Average Joe is becoming a tribe of it’s own. Fast food restaurants like McDonalds, Burger King, and Dunkin Donuts stopped trying to compete with the foo foo Starbucks drinkers.
Bosman, “They are going after the average Joe.”
The average Joe coffee drinker is right here. Plain Joe coffee is sitting in your cup right now, as you sip and read this. Average Joe’s don’t want to be tied to being a greased up burger joint extra - it’s a coffee style of it’s own.
Plain Joe drinker’s have formed their own tribes of average Joes. Plain Joe tribes are simple, straight forward, experts in their fields, and above all, good old American. So we want to see your Plain Joe tribes featured here - get your gear, send us a pic, and get some goodies in return.
We’re just your average tribe.
What’s all this pro-American talk?
October 21, 2008
So it turns out that the good folks on Saturday Night Live must be pro-American. That’s the only reason I can figure why Vice Presidential Candidate Sarah Palin made an appearance last Saturday Night. She’s said how much she enjoys visiting pro-American parts of the country. What Joe wants to know is, “where are the anti-American parts?” Well, count Joe in among the 17 million people who tuned in for the first half-hour, some kind of record for SNL. So after a good cup of Joe, That’s PLAIN JOE coffee, not Joe Biden the other V.P Candidate, I figured the real reason for Palin’s appearance was the popularity of the Tina Fey impersonation, not the political views of the cast.
I know what you’re thinking, “How can you be up drinking hot, black delicious coffee at that time of night?” So let me put that one to rest. You can drink rich, full -flavored PLAIN JOE at any time of the day or night. I know what else your thinking, “Joe must be backing the donkey and not the elephant in the election.” Let me straighten that one out too. Joe keeps his political leanings to himself. I am sure that Palin is a fine Alaskan-American and Biden is a fine Delewarian-American. The point is that we are all good coffee drinking Americans who should spend a little less time bickering and sniping at each other and a little more time discussing things in plain language over a cup of PLAIN JOE.
The pursuit of beer and newsprint, I want it all!
October 17, 2008
I read an article today by some guy named Vin Crosbie that talked about how buying beer is a better investment than buying stock in the newspaper business. It’s another one of those, “print is dead” stories that says nobody reads a real newspaper anymore. That’s where Joe has to draw the line. See my previous entry on, “How to tell if you’re a grown-up.” Reading a soggy, half-torn morning newspaper that you had to walk to the curb to get, because the paper boy is too lazy to it to the doorstep, is a slice of pure Americana. Disregard that you scare the neighbors half to death in your robe and slippers. (Hey, a new PLAIN JOE merchandise opportunity!)
Anyway, there is nothing that Joe enjoys more than wrapping his ink-stained hands around his PLAIN JOE mug and enjoying a cup of strong, black coffee as he does the crossword with his stubby little pencil. There’s none of that Sudoku business for this jammy wearing all-American man.
Now getting back to Crosbie, I’ve got no beef with the beer part of his equation. The coffee experience is that much more enjoyable after sleeping off the suds of the night before. But do we have to make a choice? Why can’t I have the paper, the brew and the delicious, robust flavor of PLAIN JOE! While I’m at it, would it be too much to ask Wall Street to wake up? Maybe a cup of coffee!
Will the real Joe please stand up?
October 16, 2008
In the past several weeks, we’ve heard about Joe Sixpack, Average Joe and Joe the Plumber from our national leader-wannabees from stump speeches to debates and ads. Who are these Joes and what do they have to do with a US National Election?
Well, we’ve got the REAL JOE right here, drinking Plain Joe Coffee. He does his own plumbing and his six-pack of choice is six 1-lb bags of Plain Joe Coffee!
And, he’ll be voting on November 4, 2008.
Quit blogging and find a job
October 13, 2008
I was sitting at my kitchen table, drinking a good cup of Plain Joe Coffee while reading a bunch of blog posts put up by the GenY generation. This economy is the Boomer’s fault, old people greed, they are saddling us with debt, I can’t pay my rent cause I have so much student loan debt, blah, blah, blah.
I’m terribly sorry you feel that way, but here is a tip from one old guy: quit blogging about your whiny little feelings and get another job! We did. We worked our regular job in the daytime and pulled a second shift at Burger King.
Dreaming of blogging for a living is like buying lottery tickets. Only a few folks ever get enough traffic to attract advertisers, but we have a whole generation yapping off on a one-way conversation, trying to scream louder than everyone else. Pick me, pick me!!
The blogging for money phase is over. If you are dreaming of a job philosophizing in a coffee shop and writing about it, forget it. There is always one blogger out there who has already said what you are thinking and has blogged about it ten minutes ago.
Get a job instead. And buy more coffee so you can stay awake.
Why can’t we learn?
October 4, 2008
I was mulling some stuff over in my head about this current financial mess we are in as the aroma of a freshly brewed cup of Plain Joe Coffee entered my nostrils, causing me to think with more clarity than ever before. Here is what I have concluded.
The crash of 1929 was caused primarily because a lot of unsophisticated stock buyers were purchasing stock on margin, that is, they would put only a small percentage of actual cash down on a purchase, borrowing or leveraging the balance. While they “owned” shares, their equity was very little. When there was a margin call, they couldn’t cover the loss with actual capital, causing runs on banks, etc. Sound familiar? Just replace “stock certificate” with “house” and you have what we already knew was going to happen when home debt eclipsed home equity.
The other thing stuck on my mind is the Senate and House vote on this “bail-out” bill. When a homeowner went to refinance, the bank almost always encouraged the him to take out a little extra cash to help fix up the house, pay for college, buy a car, etc, etc. The “little extra” was folded into the loan and further eroded equity, but it was cash that the homeowner used to buy a toy. Sound like Congressional pork??? Yup, sure does to me!
The main thing this $700B bail-out does is buy some time to get past the elections and more importantly, Jan 20, 2009. The economy will eventually tank as we find the real value of stocks, over-built real estate and the dollar. The bill is a credit card purchase when we just delay the cost of life.
Eventually, we will have to pay for it. But, maybe somebody else will get blamed.
Why can’t we learn from history?
Plain Sarah?
October 2, 2008
I can’t believe I did not notice this before, but with a little marker magic and a suspension of some facts, if you rearrange the letters ever-so-slightly, Sarah Palin becomes:
*TA-DA*
Plain Sarah!
